As Partner of Victory, BetCity plays a crucial role in supporting the Team Visma | Lease a Bike riders at the highest level. All World Tour riders of Team Visma | Lease a Bike proudly sport the BetCity logo on their apparel, proudly representing them during every training session and race.

BetCity invests in various performance projects of Team Visma | Lease a Bike, aiming to enhance the chances of success for our riders collectively, both on the road and elsewhere.

Additionally, both BetCity and our team embrace the ambition to foster cycling as a recreational sport. By investing together in the further development of cycling as an accessible sport for all, we aim to spread the passion for cycling and elevate the sport to new heights.