Team Jumbo-Visma and Lazer extend their partnership
The Dutch cycling team Team Jumbo-Visma and Lazer extend their partnership with two more years. Lazer began the collaboration with Team Jumbo-Visma in 2017, and both have been growing fast since then.
While Team Jumbo-Visma grew to become one of the world’s top cycling teams, Lazer expanded it’s range of high-end products & technologies. The co-development of three state-of-the-art helmets (Bullet 2.0, Genesis and Volante) proves the strength of this close partnership which is driven by expertise and performance.
Mike Smink, Commercial Director, Lazer: “With this extension for two more years, Lazer will take this close partnership with the team to a new level. Our partnership has led to a lot of successes so far and we are looking forward to achieving more great results and developing more high-performing products and technologies with the team.”
"We’ve been working on this project with Lazer for over two years."
Lazer Volante Time Trial helmet to debut during the Tour de France
A big battle to win the 107th Tour de France is expected during the race’s last week. The final time trial to La Planche des Belles Filles on the 19th of September will be the last opportunity to create a big difference in the general classification. With Primoz Roglic currently being the leader of the race, the new Lazer Volante TT helmet might be just what he needs to make the difference.
“As a team we are extremely happy to have been able to improve our riders’ speed, comfort and overall performance with the development of the new Lazer Volante Time Trial helmet”, said Mathieu Heijboer, Head of Performace at Team Jumbo-Visma. “We’ve been working on this project with Lazer for over two years and have spent long hours in the wind tunnel and in the field in order to create gains in aerodynamics and comfort. Collaborating with us, Lazer developed the perfect combination of performance, comfort and protection.”